Andrianto, Zalman Alfarisi (2021) Analisis Relationship Value dan Reputasi Perusahaan terhadap Kepercayaan Konsumen Persewaan Alat-Alat Pesta Al-Farisi. Undergraduate thesis, UNIVERSITAS MUHAMMADIYAH JEMBER.
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Abstract
Penelitian ini bertujuan untk menguji dan menganalisis analisis relationship value dan reputasi perusahaan terhadap kepercayaan konsumen persawaan alat-alat pesta Al-Farisi. Jenis penelitian ini asosiatif kausal. Populasi dalam penelitian ini yaitu orang yang pernah menyewa di persewaan alat-alat pesta Al-Farisi. Sampel yang digunakan sebanyak 100 responden. Alat analisis menggunakan regresi linier berganda. Hasil penelitian membuktikan bahwa relationship value dan reputasi perusahaan berpengaruh singnifikan terhadap kepercayaan konsumen persewaan alat-alat pesta Al-Farisi.
Item Type: | Thesis (Undergraduate) | |||||||||
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Uncontrolled Keywords: | Relationship value dan Reputasi perusahaan, Kepercayaan konsumen | |||||||||
Subjects: | 300 Social Science > 330 Economics | |||||||||
Divisions: | Faculty of Economics > Department of Management (S1) | |||||||||
Department: | S1 Manajemen | |||||||||
Depositing User: | Zalman Alfarisi Andrianto | |||||||||
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Contact Email Address: | farisvanjava1999@gmail.com | |||||||||
Date Deposited: | 26 Jul 2021 03:27 | |||||||||
Last Modified: | 26 Jul 2021 03:27 | |||||||||
URI: | http://repository.unmuhjember.ac.id/id/eprint/11234 |
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