PENGARUH SUPPLY CHAIN MANAGEMENT DAN STRATEGI INOVASI TERHADAP KINERJA OPERASIONAL JASA PENGIRIMAN DI PT. POS PUSAT JEMBER

Operational performance is the implementation of managerial activities carried out in the selection, design, renewal, operation and supervision of production systems. In running a product and shipping service operations at PT. The Jember central post is faced with several obstacles in its operations, namely related to packing of shipments that are not in accordance with standards, causing damage to goods. The purpose of this study was to determine the effect of Supply Chain Management and Innovation Strategy on Operational Performance at PT. Jember central post. The method used is quantitative. The sample in this study amounted
to 104 people which is the population of all employees of the Jember post office. The analytical method used is multiple linear regression analysis with the SPSS application, version 21. Based on the results of the coefficient of determination test, it shows that operational performance is influenced by supply chain management and innovation strategy by 69.6%. The results of the F test show that the variables of supply chain management and innovation strategy simultaneously have a significant effect on operational performance. The results of the T test show that the variable supply chain management partially has no significant effect on operational performance. The innovation strategy partially has a significant effect on operational performance.