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Thesis
SARI, VIOLA CECILIA ERPRA (2026) PENGARUH PERSONAL BRANDING, SOCIAL MEDIA ENGAGEMENT, DAN E- WOM TERHADAP PURCHASE DECISION PRODUK LOKAL FASHION OLEH GENERASI Z (STUDI KASUS MAHASISWA UNMUH JEMBER). Undergraduate thesis, UNIVERSITAS MUHAMMADIYAH JEMBER.
